ARTIST DEVELOPMENT

Wednesday
Nov022011

Promotions & Marketing

Because we are constantly promoting Midwest Artist Network activities, the sum total of all of our advertising energy will not only bring new exposure to the MWAN website and events but also to you. New members are joining daily from all around the world and will be exposed to your music and imagery on our site and possibly even in person at one of our events, allowing you to network with professionals and amateurs alike.

We call ourselves the MIDWEST Artist Network, because that's where all of this started, but the Network has no geographical boundaries. As you promote yourself, you also promote the Network as a whole, and every other Network member promotes you too regardless of where you're located.

For more information contact info@midwestartistnetwork.com

Wednesday
Nov022011

Branding & Visuals

One of the first hurdles for any band or artist is to find a way to stand out, to get the public to notice them and take their music seriously. Presenting yourself and your music in a cohesive and memorable fashion will not only garner attention and lasting recognition, but it will simply make you seem larger than life. Some artists may have a clear picture of how they would like to see themselves represented, and it may come naturally for them to communicate their ideas visually. But most artists require some sort of visual art direction from a professional graphic artist or image consultant. All of this can be tied together in the form of CD packaging, web presence, print promotions, photography and logos.

Midwest Artist Network wants to help let the world know you are here by first sharing your music with friends and family, and then with the world outside your doors. By combining our resources, the Network can help you define the visual aspect of your art, promote your music, advertise your performances, and drive public and professional traffic to your completed products. Think of it as a one stop shop for fully realizing your musical identity.

Here's an example of what we're talking about. The following scenario would have never happened out there in the "real world" without everybody wanting their piece of the action. Enter award-winning composer (Steve Sperry) with a hit song. He allows a talented young artist (Josie Treffy - age 14) to record the song, and allows the MWAN to release 1000 copies of it without monetary return. Professional videographer, Brooke Sperry, creates a music video researching rare footage of Martin Luther King Jr. and the Civil Rights movement and re-works the video with Josie's vocal. Here's the result - rising tide raises all ships.

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For more information on promotion and packaging design contact MidwestLove

Wednesday
Nov022011

Production

Producing a recorded song is a process and every artist is somewhere along the continuum. Some artists will come into a studio with a lyrical idea, others will have a melody and nothing more. Yet others will have a completed song, but lack musical accompaniment. This is where a good producer comes in and lends his expertise, adding additional instrumentation, or re-arranging a song so it leaps from your imagination and into the speakers. This synergy between an artist, musicians, producer, engineer and a recording studio is called collaboration and is the essence of production.Midwest Artist Network is all about collaboration - digging around in our collective toolbox to find whatever you need to develop your musical ideas. We have resources across the country to bring new sounds into the mix. Musicianship, background vocals, mixing, mastering and reproduction are all at your fingertips through the Network. Whatever it is you need, we'll help you find it.

For more information on production contact info@midwestartistnetwork.com